Case studies

Systems we’ve built,
and what changed.

The funnels, portals, internal tools and AI we have delivered: the problem each one started with, how it works and the decisions behind it.

01Property

MRM Group

A connected acquisition, deal and delivery system for a hands-off property operation.

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The MRM Group command centre: priority inbox, business pulse and team workload

What we built

  • A public funnel connected to GoHighLevel
  • An authenticated internal command centre for clients, deals and tasks
  • Client and deal workspaces with agreement-before-payment flows
02Education

TMMB Academy

A multi-role operating system for running a TikTok Shop academy end to end.

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The TMMB Academy admin command centre with creators, subscriptions, deals and the sales pipeline

What we built

  • One portal with role-specific workspaces for admins, coaches, creators, sales, assistants and brands
  • Onboarding, creator performance, subscriptions and payments
  • Course modules, calls, messages and community resources

TMMB was able to take on greater capacity, improve scalability and retention, and reports generating six figures within roughly two to three months.

03B2B services

MailMend

One link where a new client reads the agreement, accepts it and pays.

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The MailMend client checkout page: the service agreement on the left, a ticked acceptance box and the payment button on the right

What we built

  • A private checkout link for each client, created by the sales rep from the call record
  • The client’s agreement shown on the page, with tick-box acceptance before the payment step
  • Payment through MailMend’s existing payment provider, matched back to the deal automatically
04Education

PassPharma

An exam preparation platform for trainee pharmacists, from the first mock to the admin desk.

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The PassPharma exam screen: a clinical question with five options, a countdown timer and a question map showing answered and flagged questions

What we built

  • Timed mock exams and topic quizzes in the format of the real assessment
  • Results with a sourced explanation for every question, and progress tracking by topic
  • AI study tools: lecture summaries, quizzes made from a student’s own notes and an explain-this-answer tutor
05Agencies

Agentryx

Agency operating problems, turned into a multi-tenant software platform.

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The Agentryx client workspace showing next actions and project progress

What we built

  • Branded client onboarding from a single link
  • Delivery boards and tasks shared between the agency team and each client
  • Ad performance reporting across Meta, Google Ads and GoHighLevel

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