Case studies
Systems we’ve built,
and what changed.
The funnels, portals, internal tools and AI we have delivered: the problem each one started with, how it works and the decisions behind it.
Build Her CEO
One system a beauty-business mentor owns, from the first enquiry to a client’s own copy.
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What we built
- A website with the business’s drop and offer pages, and booking pages on the owner’s own calendar
- A CRM and pipeline, and one inbox for Instagram, Facebook, WhatsApp, email and website messages
- A Monday dashboard: enquiries, calls, sales, bookings and content by channel, with each number defined
MRM Group
A connected acquisition, deal and delivery system for a hands-off property operation.
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What we built
- A public funnel connected to GoHighLevel
- An authenticated internal command centre for clients, deals and tasks
- Client and deal workspaces with agreement-before-payment flows
TMMB Academy
A multi-role operating system for running a TikTok Shop academy end to end.
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What we built
- One portal with role-specific workspaces for admins, coaches, creators, sales, assistants and brands
- Onboarding, creator performance, subscriptions and payments
- Course modules, calls, messages and community resources
TMMB was able to take on greater capacity, improve scalability and retention, and reports generating six figures within roughly two to three months.
MailMend
One link where a new client reads the agreement, accepts it and pays.
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What we built
- A private checkout link for each client, created by the sales rep from the call record
- The client’s agreement shown on the page, with tick-box acceptance before the payment step
- Payment through MailMend’s existing payment provider, matched back to the deal automatically
PassPharma
An exam preparation platform for trainee pharmacists, from the first mock to the admin desk.
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What we built
- Timed mock exams and topic quizzes in the format of the real assessment
- Results with a sourced explanation for every question, and progress tracking by topic
- AI study tools: lecture summaries, quizzes made from a student’s own notes and an explain-this-answer tutor
Prayd
An iPhone app that keeps your chosen apps locked until you have prayed.
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What we built
- Prayer times worked out on the phone, with 12 calculation methods and both schools for Asr
- App locking through Apple’s Screen Time, with a lock screen that names the prayer that is due
- A camera check that recognises the user’s own prayer mat and lifts the lock
Rota
One app that takes every clean from planned to done, checked and paid.
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What we built
- A schedule for the owner by day, week and cleaner, with a list of visits that need attention
- Clients, their properties and recurring service plans that create the visits
- A cleaner view with the day’s visits, access instructions and a checklist for each home
Agentryx
Agency operating problems, turned into a multi-tenant software platform.
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What we built
- Branded client onboarding from a single link
- Delivery boards and tasks shared between the agency team and each client
- Ad performance reporting across Meta, Google Ads and GoHighLevel
Have a system you need built?
Book a free call. Tell us where you are and what is getting in the way, and we will scope it before anything is built.