Automation
Follow-up & Nurture
Timely email and SMS follow-up that sounds like your team, so interested people do not go cold.
Interactive demo · illustrative data
See it working.
Click through it yourself. Nothing here is connected to a real account.

What you’ll do · about 30 seconds
- Pick a lead.
- Send the next step.
- Press “replies” and watch it stop by itself.
What this could be worth · example maths
1 in 10 of 60 quiet leads a month won back. At £1,500 a job: ≈ £108,000 a year
The problem
Why businesses come to us.
Most enquiries are lost in the gap between first contact and a real conversation. Manual follow-up is slow, and robotic follow-up damages trust.
What’s included
- Speed-to-lead responses for new enquiries
- Email and SMS sequences written in your voice
- Booking reminders and no-show recovery
- Re-engagement for older leads
- Opt-out and consent handling built in
What changes
What it means for your team.
01
New enquiries hear back within minutes
02
Fewer missed calls and no-shows
03
Older leads become new conversations
Works well with
Connect it to the rest of the system.
Before we start
Who this is for.
We would rather tell you now than halfway through a build.
A good fit
- Businesses where leads go quiet after the first enquiry
- Teams that know they should follow up more but never find the time
Not the right fit
- Businesses with very few leads a month
- Anyone wanting to message people who never asked to hear from them
How quickly should a business reply to a new enquiry?
Within minutes if you can. A Harvard Business Review study found that firms which tried to contact a web lead within an hour were nearly seven times as likely to qualify it as those that waited longer. Automated first replies cover the gap until a person picks it up.
Will automated follow-up sound robotic?
Not if it is written properly. Messages are written in your voice with your team, sent as short plain messages, and stop as soon as someone replies so a person can take over.
Is automated SMS and email follow-up compliant?
It has to be built that way. Consent is recorded when the enquiry comes in, every message carries a way to opt out, and opt-outs are honoured automatically across email and SMS.
Can it bring back old leads?
Yes. Re-engagement sequences contact older enquiries with a relevant reason to reply, and anyone who responds is passed to your team as a live conversation.
Guides
Before you build follow-up & nurture.
Speed-to-lead: why the first hour decides most enquiries
What the research on response time found, and how to reply within minutes.
Read the guideGUIDEWhy show rates drop, and 4 automations that fix it
Confirmations, reminders, easy rescheduling and no-show follow-up.
Read the guideGUIDEWorkflow automation: what to automate first
A simple scoring test for which tasks to automate and which to leave to people.
Read the guideINDUSTRY GUIDEClinic no-show reminder automation
Why patients miss appointments and the six steps that reduce it.
Read the guideINDUSTRY GUIDEMed spa lead follow-up automation
Fast first replies, consultation booking and re-engaging older leads.
Read the guideINDUSTRY GUIDEInvestor lead qualification for property sourcing
Qualify investor enquiries quickly so serious investors get a call.
Read the guideINDUSTRY GUIDECustomer retention automation for ecommerce brands
Repeat-purchase, win-back and review sequences, with one view of the numbers.
Read the guideINDUSTRY GUIDEEnrolment and follow-up automation for training providers
From enquiry to enrolment, learner onboarding and courses sold as a product.
Read the guideINDUSTRY GUIDEClient onboarding automation for financial advisers
Fact-finds, documents and review dates tracked, with advice left to a person.
Read the guideINDUSTRY GUIDEMotivated seller lead follow-up
Fast first replies and months of follow-up, within US consent rules.
Read the guideReady to talk about follow-up & nurture?
Book a free call. Tell us where you are and what is getting in the way, and we will scope it before anything is built.